Home > Uncategorized > Seeking solutions to global crisis through innovation: Woka Euskadi

Seeking solutions to global crisis through innovation: Woka Euskadi

Juan Santana
Escrito por Juan Santana
May 24th, 2009

Last week we held a WoKa Euskadi meeting at our offices in Bilbao.  Woka Euskadi is an initiative led by Innobasque, an non-profit organization to foster innovation in the Vasc region.  Woka Euskadi was held simultaneously in 125 different locations and involved around 5,000 people.  Panda was invited due to our focus in innovation.

 

Woka Eusdadi’s objective was to analyze alternatives and push forward innovative proposals to help fight the global recession.  20 people participated at Panda’s offices, including employees and outsiders such as Urko Zurutuza, Phd. In Computer Sciences and teacher at the Mondragon University and Itziar Algora, Vice-Dean at Science & Technology’s University of the Vasc Country. 

 

Some of the proposals that the team put forward included: increasing innovation efforts through public administrations funding; fostering technical training aligned with companies’ real needs by universities, encouraging work ethics based on a culture that rewards personal efforts and accomplishments, involving employees in companies’ strategic thinking; and Governments to seek long term goals that go beyond governing mandates.  Innobasque will present the global conclusions of the various sessions on June 18th.  

 

Innovation is at the very core of Panda.  Innovation is not an abstract concept: it involves “seeking solutions to everyday issues by doing things differently”.  To innovate is to think forward, to be “One Step Ahead”, as our tag line says.  It is an attitude, a … contagious attitude.  We are fully committed to innovation.  Furthermore, with initiatives like this one, we work hand in hand with other constituencies to improve our society.  I am firmly convinced that it is key that public and private organizations, jointly with the broader society, work together to try and solve the global issues that affect all of us. 

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